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      <image:title>Ashley Malinias' Portfolio - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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      <image:title>Ashley Malinias' Portfolio - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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      <image:title>Ad Sales Associate Gallery</image:title>
      <image:caption>NBCUniversal - NBCUniversal Together Site | Oversaw NBCU’s client-facing B2B website, the Together Site, utilizing HTML and CSS code to create and maintain 200+ website pages (blogs, press releases, product information), with 125+ edits averaged per month. Also, assisted with the first Paid Search trial for Together Site. Example: Constructed Content and Commercial Innovation page and illustrations (see image).</image:caption>
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      <image:title>Ad Sales Associate Gallery</image:title>
      <image:caption>NBCUniversal - NBCUniversal Together Site | Oversaw NBCU’s client-facing B2B website, the Together Site, utilizing HTML and CSS code to create and maintain 200+ website pages (blogs, press releases, product information), with 125+ edits averaged per month. Also, assisted with the first Paid Search trial for Together Site. Example: Constructed Content and Commercial Innovation page and illustrations (see image).</image:caption>
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      <image:title>Ad Sales Associate Gallery</image:title>
      <image:caption>NBCUniversal - Marketing Campaigns | Developed campaigns that emphasized the core elements of NBCU’s value proposition, using action oriented, client-centric captions and engaging visuals to tie company tactics to the notion of driving impact. Then, executed campaign and competitive analysis recaps for post-reporting to internal stakeholders, pulling key insights and takeaways using Google Analytics and Mixpanel. Example: Designed graphic and Together site page build for Driving the Future of Measurement, from Investment to Impact op-ed (see image).</image:caption>
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      <image:title>Ad Sales Associate Gallery</image:title>
      <image:caption>NBCUniversal - Advertising &amp; Partnerships Social Media Management | Created 400+ social posts, 50+ email blasts, and 21 case studies, driving 18K+ targeted partners and clients to engage with content. Example: Promoted NBCUniversal &amp; SKY press release with LinkedIn post that utilized a custom creative (see image).</image:caption>
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      <image:title>Ad Sales Associate Gallery</image:title>
      <image:caption>NBCUniversal – Creativity Summit 2020 | Adapted website to host client-facing virtual events. Reinforced the Together Site as a singular destination for client information by combining content for partners with a custom-built registration system to host and manage event details to a qualified user base. Worked on NBCU’s first-ever Creativity Summit, building 26 website pages and driving event awareness, tune-in, and engagement across social, email, and digital channels.</image:caption>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/5b46628bec4eb7f330025f15/1611813154287-5PMQQKOCFEUMKPJGALAI/NBCUniversal%2B-%2BTalent%2BRoom.png</image:loc>
      <image:title>Ad Sales Associate Gallery</image:title>
      <image:caption>NBCUniversal - Talent Room | Researched, assessed, and built 500+ talent profiles for NBCU’s custom talent booking website.</image:caption>
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      <image:title>Ad Sales Associate Gallery</image:title>
      <image:caption>NBCUniversal- Comcast Ventures, Notch | Assisted in establishing an ownable brand positioning strategy for Notch, a luxury bedding brand. Informed development of site, brand materials, and commercial creative, as well as created a social guidebook with recommended strategies for posting calendar, visual and caption copy, follower growth and engagement, and new campaigns.</image:caption>
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    <lastmod>2025-05-06</lastmod>
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